J.R.’s Zaphne Blog News for 04-14-2018

Why It’s Good Business For Levi’s To Care About What You Do With Your Jeans at Home

Your next pair of Levi’s might come with a clothesline or shoebox-sized dryer. After a recent lifecycle assessment, Levi’s realized that 60% of the climate impact of a pair of jeans comes after the jeans are made and sold; nearly 80% of this is from drying the jeans in a dryer. Instead, it launched Care to Air, an awareness campaign and contest to shift consumer behavior in favor of the environment. In partnershihp with Myoo Create, Levi’s will award $10,000 for the world’s most innovative, covetable, and sustainable air-drying solution for clothing. You don’t have to buy jeans, or even own Levi’s products, for the campaign to be a success. Since Levi’s has chosen the environment-at-large as a beneficiary, it doesn’t get to leverage the credibility or press that a nonprofit partner would bring to bear. Part of a company’s responsibility is to educate and involve its consumers in making more responsible choices and to pressure their competitors to raise their responsibility game. This is exactly what Levi’s is doing with Care to Air, and it’s brilliant because as much as you register the brand behind this campaign, it isn’t about the brand at all. It’s about what I do with my clothes at home and how I understand this to affect the environment.

Keywords: [“Levi's”,”jeans”,”consumer”]
Source: http://causecapitalism.com/why-its-good-business-for-levis-to-care-about…

Pay attention, Progressives: Conservative Millennial Allie Stuckey SCHOOLS Americans on why Capitalism is superior to Socialism – twitchy.com

Allie Stuckey, better known as the Conservative Millennial, explained why Capitalism and the free market are far superior to Socialism. It’s the very reason why people want to make a life here. 1 reason full-on socialism fails is because it negates humans’ inherent desire for ownership. Shared means of production=no private property= no ownership. Socialists ignore that people possess an inherent drive for their own piece of the pie- to have something that’s truly theirs & to do something that actually matters, contributes & provides. Capitalism, though imperfect, is the only economic system that recognizes & rewards this. Free enterprise has lifted more people out of poverty, mediocrity & misery than socialism ever has or will- because, unlike socialism, it taps into the tenacity of the human spirit rather than subdues it. We enjoy the best technology, entertainment and quality of life in the world because of capitalism. People do not become kinder when they’re forced to share. While capitalism isn’t perfect, it is the only system that encourages freedom, innovation & generosity. Socialism seeks to render those things useless through absolute government control. I can’t believe that in 2018 people still have to explain why socialism doesn’t work.

Keywords: [“Socialism”,”people”,”Capitalism”]
Source: https://twitchy.com/bethb-313034/2018/03/11/pay-attention…

Compassionate Capitalism

I live amongst a population that is educated, involved and hard-working and as we get older and earn more, the trend is to buy a bigger house, a nicer car, and more luxury brand clothing. I don’t have time or money left to have compassion on others because I’ve spent so much of it on myself and my family. I’m talking about compassion that compels action and affects change. Compassion that compels us to downgrade so someone else can upgrade above the poverty line. Compassion needs the resources that our capitalist society produces. When I do buy, I buy from companies that value the dignity of the people working for them. I’m just making sure compassion guides my contribution to it. I mean, I just got done saying we should have less and spend less and you probably received a marketing email from us this week asking you to buy our not-so-cheap clothes. I’m more interested in you becoming a conscious consumer than a repeat consumer. Third, for us at Vickery Trading Co., capitalism is our compassion. We use something that people are already buying and turn it into opportunity for the marginalized. Our Associates earn fair wages for their hard work while learning job and life skills so they can go pursue the American Dream.

Keywords: [“compassion”,”buy”,”more”]
Source: https://vickerytrading.org/compassionate-capitalism

No hope without compassion: the importance of compassion in recovery-focused mental health services: Journal of Mental Health: Vol 20, No 6

Whilst current policy is replete with recovery language and references to the need for services to create a sense of hope and optimism, there is less understanding about how such hope may be engendered within services. We propose that an understanding of compassion is necessary to appreciate what actually stimulates hope-inspiring practices. An examination of the continuing relevance of compassion to mental health care and an exploration of its place within modern mental health policy and practice. A review of the compassion deficit in mental health care and a critical examination of whether the direction of current mental health policy in the UK is likely to facilitate compassionate care. Compassion needs to be viewed not merely as an individual expression or property but something which must be nurtured in context, through relationships, cultures and healing environments. Current mental health policy and practice does not appear to prioritise the development of such contexts. The development of compassionate contexts should have a stronger place in modern mental health practice and policy.

Keywords: [“mental”,”health”,”compassion”]
Source: http://www.tandfonline.com/doi/full/10.3109/09638237.2011.583949

Bookstore – Conscious Capitalism

The flood of information, unprecedented transparency, increasing interconnectedness and our global interdependence – are dramatically reshaping today’s world, the world of business, and our lives. We are in the Era of Behavior and the rules of the game have fundamentally changed. It is no longer what you do that matters most and sets you apart from others, but how you do what you do. Whats are commodities, easily duplicated or reverse-engineered. Sustainable advantage and enduring success for organizations and the people who work for them now lie in the realm of how, the new frontier of conduct. Seidman’s distinct vision of the world, business, and human endeavor has helped enable more than 15 million people doing business in more than 120 countries to outbehave the competition. Now updated and expanded, HOW includes a new Fore¬word from President Bill Clinton and a new Preface from Dov Seidman on why how we behave, lead, govern, operate, consume, engender trust in our relationships, and relate to others matters more than ever and in ways it never has before.

Keywords: [“how”,”business”,”world”]
Source: https://www.consciouscapitalism.org/bookstore

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